Sixth Union

Sixth Union is a start-up fitness and training business in Denver, CO. In order to gain exposure, attract new clientele, and make more information available to customers, Sixth Union asked me to design their website.

Unfamiliar with using training services myself, I conducted interviews with multiple customers to get a better understanding of their needs. Through this research I understood Sixth Union's customers' prioritization of information. With these user insights in mind, I designed an information architecture to match their trainer evaluation model. After multiple iterations and tests with paper and interactive prototypes, I arrived at a responsive design that I plan to create with Webflow design software later this year.